Communication Leadership skills Organization

Four Kinds of Feedback in an Excellent Organization

Why does an organization exist? In essence, to produce something, whether that is a product or a service. And in order to exist in the future, this production needs to be sustainable. It means providing high quality products and services at a reasonable cost (to the organization, the employee, the environment, and society). Two of the most important aspects in the organizational equation are the cost and the productivity of your personnel. As an organization, you want everyone to perform and produce optimally. You limit the cost side of the equation by ensuring a low staff turnover, low absenteeism, and stimulating (organizationally) proactive behaviors. And you improve performance by focusing on motivation, especially intrinsic motivation.

Sustainability is the key

When it comes to personnel, an emphasis on sustainability and sustainable employability is necessary. The sustainable qualities a team member brings to the table in a 21st century organization boil down to:

  • Analytic qualities
  • Creative qualities
  • The ability to organize
  • The ability to influence, including relationship-building skills

Challenge, facilitate, support

Analytic and creative qualities have both a general and an expertise-specific part to them, whereas the remaining two qualities are more general in nature. Part of a leader’s task is to challenge a team member to broaden the boundaries beyond the comfort zone they work in, and simultaneously, to facilitate and support the team member in this endeavor.

How does feedback fit into the sustainability picture?

The general problem with peer feedback is that it often feels like (or is) an excuse to lecture a colleague. When a leader stimulates team members to give each other feedback, what is he or she really asking? And why? When a team member isn’t functioning, for example, whose responsibility is it to address this issue? Feedback becomes interesting when it helps broaden a team member’s four sustainability qualities. The feedback team members really require is the knowledge that what they produce meets expectations, and that the way they produce their results is sustainable—for themselves, for team resources, and for organizational resources.

This means four different kinds of feedback are necessary.

Meeting end-user expectations

The obvious persons to ask for feedback regarding end-user expectations are the end-users themselves, perhaps using interviews or questionnaires with standardized questions regarding quality, service, and support, for example. Ideally, the organization’s quality controller should give feedback, too, or an expert who is able to assess the delivered product or service and suggest improvements. The focus should be on mastery, as discussed in a previous blog.


This region is about stimulating the four sustainability aspects above (analysis, creativity, organizing, and influence) and is a task for both the team leader and the human resources department. An ideal strategy is transformational leadership, supported by good career development, via coaching by the HR-department. Under organizing skills, you should also help the team member consider their own personal resources in terms of time and energy: does the energy expended balance the energy their work gives them (burn-out prevention)?

Team resources

These days, products and services are seldom the result of individual endeavors—they are the result of collaboration. In the first instance, it occurs with the own team members; but intra-organizational and sometimes even extra-organizational collaboration may be involved as well. Feedback gathered from collaborators is the ideal source, yet the way it is collected should preferably be via anonymous questionnaires. Subjects questioned could include relationship skills, how they rate the team member’s expertise, accuracy and timeliness, for example. The main reason to use anonymous data is to prevent feedback from either being a pat-on-the-back on one extreme, to a dressing-down on the other end of the scale. Anonymity increases the chance for honest answers, which provides an accurate form of feedback. Who should discuss the results with the team member? Probably an independent coach from the HR department, or the transformational leader who is able to keep the focus of the conversation on mastery and sustainability.

Organizational resources

In terms of organizational resources, feedback may be as simple as statements of actual costs versus budget, or some other way of determining whether the expended organizational resources match with the delivered product or service. The team or project leader is probably the person to give this kind of feedback.

Needless to say, none of these forms of feedback are one-offs. Rather, they are a continuous stream of information to aid the team member in being excellent, developing themselves, and remaining sustainably employable. The trick is to find the balance between too little and too much, and that it isn’t a chore or something needing to be ticked off the to-do-list.

Note: This post originally ran on the Lead Change Group site on the 9th of December, 2019.

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The Two Myths of Change

What makes a leader successful? In essence, it’s all about influence. Whatever your leadership style, the nature of your organization, etc., you as leader want to influence your team members to do the things that are good for your organization and the things that are (even) better for the organization, thereby making it an excellent organization.

Having influence means the ability to actually change the behavior of your team members. So if it’s all about change, what makes change so tricky to effectuate? I believe there are two myths that block many an attempt to influence team members.

Leadership skills

Lead by Providing Bearing, Room & Backup

How do you lead your team in today’s organization? The basic premise is: intrinsically motivated team members perform better because they come to work because they want to, not because they have to. So how does your function as leader change as you shift your focus towards this intrinsic motivation? Theunissen and Stubbé (2011) provide an excellent strategy: Leading by providing bearing, room, and backup.

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Leading Towards a Network Organization

In a previous blog, I wrote about why you should transform your organization into a network organization and promised to write about how to lead that transformation.

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Community Management

A network organization is resilient and sustainable.

One of the largest barriers in several organizations is that many managers still tend to think using hierarchical paradigms. Targets, management on result, and control remain the magic words. Let alone the traditionalists with their “I am the boss and I know what needs to be done” attitude.

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Choose Change!

Common mistakes when wanting to change organizational culture are: thinking that publishing a code of conduct is enough; explaining and coercing; only doing a communication campaign with posters, etc.; and giving employees a (communication) training or a team-building session.

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Who Changes?

One of the challenges you as leader are faced with is getting changes done in your organization. Especially influencing organizational culture, which is an arduous task, and many an attempt fails to bring about the desired cultural change. So why is that? And more importantly: how can you influence your coworkers in such a way that you increase the probability the desired changes are actually effectuated?

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Long Live the Chief Happiness Officer

Written in collaboration with Ellen Sebregts

At long last, focused attention for Mastery, Autonomy and Connection!

Do you know what’s so great? For years we’ve been writing about the three needs which when fulfilled make a person happy – at home and even more so at work: Mastery, Autonomy, and Connection. It’s so simple. Yet not easy. That’s why many organizations who have understood this message realize how difficult it is to truly live up to this challenge and appoint a Chief Happiness Officer.

A hype? Rubbish? We think not.

Leadership skills

Change is inevitable. Get ready to lead it!

Leadership is about leading. Also, when you need to lead into change. Or is leadership nothing else than facilitating change? Whichever way you choose to look at leadership, leading change is one of your most challenging and, at the same time, essential tasks.

Communication Leadership skills

Leadership and dialogue

I often hear (about) leaders in organisations mumbling things like, “We need to get the dialogue going on the subject of . . .” Sounds good, doesn’t it? But what do we mean when we say dialogue? Is it just a hip way of saying we should talk to coworkers?